- Lecturer: NIK ZURAINI BINTI NIK MAHMOOD NIK MAHMOOD
- Enrolled students: There are no students enrolled in this course.
- Lecturer: SALWUAN BINTI AB. HALIM SALWUAN
- Enrolled students: There are no students enrolled in this course.
PRICING provides overview details of on pricing roles, important of pricing, pricing analysis as well as pricing strategies. This course provides an opportunity for students to gather pertinent information by conducting situational analysis related to setting the prices. It also emphasizes students to be able to demonstrate ideas and concept of pricing strategies in a dynamic environment. Pricing issues will also be discussed relating to price changes in the marketing environment.
- Lecturer: MAZLINA BINTI MOHAMED Mazlina
- Lecturer: NIK ZURAINI BINTI NIK MAHMOOD NIK MAHMOOD
- Lecturer: ROSLINA BINTI AB RAHMAN roslina
- Enrolled students: 219
- Lecturer: RINA ILYANA BINTI ZAINAL RINA ILYANA
- Lecturer: ROSLINA BINTI AB RAHMAN roslina
- Enrolled students: 127
- Lecturer: MUNIZAN BINTI MOHAMED NOR MUNIZAN
- Lecturer: YUSNIDA BINTI MOHD PAUZI PN.YUSNIDA
- Enrolled students: 107
- Lecturer: NIK ROZINA @ NIK AZYYATI BINTI N. JAAFAR
- Lecturer: ROSLEZAYTI BINTI AJEH -
- Lecturer: ROSLIDA BINTI ABDUL RAHMAN .
- Lecturer: CHE RUGAYAH BINTI CHE ISMAIL [pnCheR]
- Lecturer: SITI FATIMAH BINTI HUSSIN SITI FATIMAH
- Enrolled students: 20
- LECTURER: NIK AHMAD RIZAL BIN WAN ISMAIL .
- Enrolled students: There are no students enrolled in this course.
CONSUMER BEHAVIOUR is social psychology applied to consumption situations. This situation includes buying, selling, using and disposing of consumer goods and services. At the end of the course, students should possess a working knowledge of attitude, perception, consumer’s decision making process and external factors that influence consumer behavior.
- LECTURER: NORBAINI BINTI GHAZALI (Mdm. B.A.Y)
- LECTURER: MAZLINA BINTI MOHAMED Mazlina
- Enrolled students: 90
SALES MANAGEMENT course emphasizes the roles and responsibilities of sales personnel as well as sales manager in the ever-changing selling environment. Students will be exposed to the basics of selling skills needed to sell goods and services such as listening, communications, handling objections and basic negotiation skills in closing. In this course, students will also be exposed to core sales management skills including managing sales force and focus on the ethics and social responsibilities in selling and sales management.
- Lecturer: NORBAINI BINTI GHAZALI (Mdm. B.A.Y)
- Lecturer: MUNIZAN BINTI MOHAMED NOR MUNIZAN
- Enrolled students: 47
- Lecturer: NIK ZURAINI BINTI NIK MAHMOOD NIK MAHMOOD
- Lecturer: RINA ILYANA BINTI ZAINAL RINA ILYANA
- Enrolled students: 31